Smile Communications Nigeria Limited has further pushed the notch of differentiation by giving practical expression to its status as an innovative full telecommunications services provider, by releasing its 0702SMILE SIM proposition 4GLTE, and unveiling its brand ambassador in Lagos.
The Managing Director Smile Nigeria, Godfrey Efeurhobo, while speaking at a media parley in Lagos , noted that the company in the recent past had unveiled a number of innovative Voice and Data services and was reinforcing its 0702 number range with the recent introduction of the lowest call tariff that allows its customers to make calls at 8 kobo per second to any network from within and outside the country at the same rate, using SmileVoice App on any Smart Phone, and its 4G LTE SIM on Voice over LTE compatible handset.
Smile, Efeurhobo stated ‘offers the best value proposition and experience to customers in Nigeria, including multiple benefits of using a Smile 4G LTE SIM in the latest phones.
“The Nigerian consumers” he stated, “can put their Smile 4G LTE Sim in the LTE handset, use their handset to make calls locally and to anywhere in the world, for Internet, video/music streaming/downloads and SMSs, all using one Smile bundle plan, which is a first in this market.
Efeurhobo stated that the new brand-positioning proposition accentuates Smile’s quest to expand its scope of operations, provide its customers with unrivaled quality service and contribute meaningfully to the growth and development of mobile broadband penetration in Nigeria.
Smile, Daily Times gathered is the first Telecommunications service provider in West Africa to deploy the 4G LTE in 2013 that enables it to provide the most advanced telecommunications technologies and standards available anywhere in the world using the 4G LTE network technology.
He also added that Smile remains the only telecom provider that allowed Voice calls and sms from a data package and the benefits include 8k / sec from home and abroad on the SmileVoice Only plan, free calls from aboard on the SmileVoice app which is available on the IOS and Google play store and many more and this gives Smile the unique positioning of offering bespoke and affordable propositions for Nigerians.
Highlight of the occasion is the unveiling of versatile Radio/TV personality Mr. Steve Onu popularly known as Yaw as a brand ambassador for Smile.
The company is present in key Nigerian cities including Ibadan, Lagos, Abuja, Port Harcourt, Benin, Kaduna, Asaba and Onitsha.